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Make sure images work well on mobile devices and use formats like WebP for faster loading. Use a technique called lazy loading to improve site performance without affecting how visitors use the site.

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Local SEO enhances the website's exposure whenever people use keywords in a particular region to search online. Ensure that business listings are correct; use specific local terms and terms related to Google My Business to get people from the nearby region.

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Traditional marketing refers to any variety of marketing that is not online. This means print, broadcast, immediate mail, phone, and outdoor advertising like billboards.

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